Thoughts On Presenting & Design mike-pulsifer.org

8Jan/090

My Thoughts On the MacWorld Keynote

In this post, I'm not going to focus on the products that were announced.  Granted I can't wait to see the changes to Keynote beyond what was discussed, but I'm more interested at this moment in Phil Shiller's delivery of the keynote itself.

Early on in his pitch, it was clear that he was nervous.  He was racing along at a fast pace and at about 6 minutes and 40 seconds into it, he turned back at the screen, not to point something out, but to gain a visual cue for himself.  It's a classic example of someone whose nerves are getting the better of them.  However, as time went on, it was obvious that he was starting to hit a groove and feel more comfortable up there.  In the end, he seemed on his game and did as good a job as anyone could be expected to (except Steve Jobs himself, but Phil's not Steve).

One thing he did do, though, that I couldn't help but to notice every time he advanced to the next slide is he held his remote out there for all to see and made sure, unconsciously, I'm certain, that we all saw him click that remote.  You can hold remotes like that more discreetly such that even if your audience knows you have a remote, they're not focusing on it and each time you move to the next slide it appears to be through the very magic you're trying to create on stage.

Yes this has got to be one of my shorter posts in this category, but not every one needs to exceed 1,000 words. :)

Did you see anything else that Phil Shiller did well or could have done better?

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